Yup, I'd have to agree with that. Handy is my #1 favorite rye whiskey, at least among those offered by the "biggies" (there are "craft" ryes that I like even better, though). What I MOST like about Handy is that it is not chill-filtered and therefore has layers of sub-flavors you just won't find in the normal products. If you dilute Handy to a "normal" proof (somewhere around 90) you can compare it more easily, and you'll find it has TONS more rye whiskey flavor than most. In fact, what I like most about it is that it's "economical" in that you can dilute it all the way down to around 40 proof (which is what professional tasters taste at) and it STILL retains all that wonderful flavor. An added bonus, of course, is that you can drink more -- assuming it's the flavor you want, not the buzz.