Follow the money....... who has the most to gain by paying for moving the BT reviews up in search engines.............not accusing anyone, but us BE folks know that (as good as BT bourbons are and can be) they are not really superior to those of WT, or HH, or any of the others. As is common knowledge, you can pay to have your product (not saying that BT has done this and I really seriously doubt that they did this) elevated by the search engines to appear at the top.
A good example of this is if you look for a particular piece of music with many search engines, the first thing (and several subsequent hits after the first) will be for ring tones to download to your phone. Those folks have paid to have their site the first to come up when a search is done. Bing is particularly bad about this. I hate the Bing search engine (Microsoft engine I believe.......much less reliable in my opinion than Google, about which I also have suspicions) and a pain in the ass.
NEVER assume that the first few hits in any search engine are the most reliable............all that means is that either (1) many foolish folks are happy with a first offered (and usually poor) answer, or (2) someone is paying to be first.
Note that if you search for answers to heath questions your first hits with most any search engine will be either pharmifrauds or drug companies with something to sell aside from reliable information.
You must use your God given intellect to figger out what information on the web is reliable. More and more of it is NOT reliable. For example, if you want to know what insecticide is useful for a pest, look for those from University sites, not those from pest companies.
When it comes to info on the web there is no substitute for the web's easy access..............but BE CAREFUL about what you take to be reliable.........just as one must be very skeptical about the information you get from the cable networks (any of them) on the internet...........they are not news organizations, they are out to capture audiences and appeal to prejudices, not to keep you informed. In my opinion, the best American is a skeptical American.
Do not go gentle into that good night,
Old age should burn and rage at close of day;
Rage, rage against the dying of the light. - Dylan Thomas