I picked up a bottle of this today... the wife got an email with a $5 off coupon. The price is a tad steep, at least where I live (retail: $46.99), but the coupon helped me decide. The nose and taste totally surprised me. This is a very smooth bourbon, with a nice cinnamon finish. Will I buy this again? probably not. There are too many really good bourbons out there for much less, still, of all the bourbons I've tasted over the years, I'd have to rank this one right up there with the best.